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| Boomerang Tracking Inc. celebrates its 100,000th Boomerang activation
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Boomerang Tracking Inc.
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Press Release
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Serge Laporte
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3/21/2002
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Boomerang Tracking Inc. (TSE:BMG) proudly celebrated their 100,000th Boomerang activation last night with their strategic partner, Bell Mobility.
Speaking at a party organized in honor of the employees of Boomerang Tracking, the Vice President of Bell Mobility, Claude Rousseau congratulated the Boomerang team and commented: “As Boomerang’s chosen wireless telecommunications provider, we are proud to partake in this celebration and congratulate each member of the company. There is no doubt that Boomerang’s tremendous success has positioned the Boomerang Tracking System as the leader in stolen asset recovery technologies.”
Peter Lashchuk, President and CEO of Boomerang Tracking addressed Boomerang employees and representatives of Bell Mobility: “Only two years ago, Boomerang Tracking had less than 15 employees. Today, that number has grown to over 100. In the past year alone we opened an R&D; center and corporate store in Montreal, a service center in Ottawa and a regional sales office in Ontario. In addition, we signed an agreement with Cingular Wireless in the United States and developed and successfully launched a second-generation tracking system, Boomerang2™. During this period, we also commenced building a team responsible for the implementation of advanced internal technological systems to support our growth. We are proud of these achievements and thank you for your dedication and commitment.“
Upon his arrival at the Sotto Sopra restaurant in Montreal, Quebec, where the event was held, the owner of the 100,000th activated Boomerang unit was welcomed with a sea of applause from waiting employees of Boomerang and Bell Mobility representatives. As well as receiving V.I.P. treatment for the evening, the client was given numerous gifts including a Boomerang2™ Tracking System, a cellular telephone, a Bell ExpressVu satellite system and Sympatico high speed Internet access.
Boomerang has led to the recovery of more than 1,530 vehicles and other valuable assets, representing a value of over $76 million. For more details on Boomerang Tracking Systems, contact the Company’s customer service department at 1.877.777.8722 or visit its website at www.boomerangtracking.com.
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| Boomerang
Tracking Inc. markets and distributes the Boomerang®
tracking devices, proprietary products using technology
patented by the Company. The Boomerang, Boomerang2™
and GSM-based units are the central devices in
a system that uses the wireless networks of major
regional telecommunications companies for tracking
stolen assets. The Boomerang Tracking System is
capable of locating stolen automobiles, heavy
equipment and valuable assets. As a result of
its success, the Company has received the endorsement
of members of the insurance industry. The Boomerang
devices are available and installed through a
network of authorized dealers in Quebec and Ontario.
The Company's head office, research and development
centre and manufacturing facilities are located
in Montreal, Quebec, with regional facilities
located in Mississauga, Ontario and Orange County,
California. Boomerang is a registered trademark
and Boomerang2 is a trademark of Boomerang Tracking
Inc. The shares of Boomerang Tracking Inc. trade
on The Toronto Stock Exchange under the symbol
BMG. |
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